Following the positive impact of last year’s local government recruitment campaign, Government funding for a new campaign for 2025/26 has been provided, and EMC is pleased to be working with the LGA again on a joint basis to support and co-ordinate the roll-out of the campaign for our councils over the coming year

To help shape this year’s approach, EMC will be hosting a regional engagement event on 9th July at the King Power Stadium in Leicester. The event will run from 10am to 3pm and is open to HR and Communications leads from councils across the East Midlands. As with last year’s successful session, the day will offer space for councils to share learning, explore challenges, and shape the next phase of activity.

The day will open with reflections from the LGA on the impact and evaluation of the 2024/25 campaign, including examples of how councils have made use of campaign resources to support both recruitment and retention. This will lead into breakout sessions, providing space for attendees to discuss what roles they’d like to see promoted in the new campaign, which media channels are proving most effective, and how the campaign toolkit can best be adapted locally.

The afternoon will shift focus to future opportunities, with updates on the next steps for the campaign and a discussion on working in partnership with other councils, Universities and the DWP.

Lunch will be provided so please let us know on the booking form if you have any special dietary requirements.

The closing date for bookings has now passed but if you are interested in attending please email lisa.bushell@emcouncils.gov.uk